Auth0 is built for customer identity

Customer login must support unpredictable volume, serve users who expect a seamless self-service experience, and reflect a brand that is evaluated from the very first interaction.

Typical starting points

Your users are customers

Auth0 is built for customer identity, where volume, self-service, and brand experience come first. For employee access, start with Okta.

Login is spread across brands

Different teams built different login flows at different times. Auth0 Organizations lets you run separate branded logins from one platform.

Your developers want control

API-first, with SDKs for most frameworks. Actions and Forms let your team shape the login flow instead of working around it.

AI is moving into your product

An agent acting for a customer needs its own identity and limits. Auth0 for AI Agents gives it both, without handing over credentials.

Illustration of a person and a user profil, symbolizing customer recognition across brands

Auth0 lets Reitan Retail connect customer identity across their brands

Together with Cloudworks, Reitan Retail built a shared customer identity foundation that creates smoother app experiences, protects loyalty value, and helps connect its loyalty program across brands like REMA 1000, Narvesen, 7-Eleven, and Uno-X Mobility.

With Auth0, we have built a common identity foundation that enables us to strengthen security across our services, protect customer data, and create more seamless experiences across our brands.

René Lares, Head of Development & Technology, REMA 1000

What the platform covers

Login and registration

Universal Login. One central login page for all your apps, styled to match the brand.

Social and enterprise login. Google, Apple, and Facebook, plus SAML and OIDC federation.

Passwordless. Email, SMS, and magic links for customers who would rather skip the password.

Single sign-on. One session across your apps and brands.

Security

Adaptive MFA. Asks for a second factor only when the login looks risky, so most customers never see it.

Step-up authentication. Extra checks only when someone reaches something sensitive.

Attack protection. Bot detection, breached password detection, and brute force protection run in the background.

Authorization

Fine Grained Authorization. Define who can see what down to the individual record or document.

Relationship-based access. Households, shared accounts, and delegated access without building your own permissions layer.

Roles and scope. Standard RBAC and API authorization for the simpler cases.

Identity for AI agents

Token Vault. Agents reach services like Google or Slack without ever handling credentials.

Fine Grained Authorization for RAG. A model only retrieves data the current user is allowed to see.

Async authorization. A sensitive action pauses until a human approves it.

Agents as Principal. The agent gets its own identity, so you can audit what it did.

Room to build on top

Actions. Custom logic at each step of the login, written by your own developers.

Forms. Registration and login flows built in a visual editor.

Marketplace. Integrations to consent management, identity proofing, fraud detection, and more.

Moving your users without downtime

Most CIAM projects start with users sitting in a legacy directory, an old database, or an application nobody wants to touch. Moving them into Auth0 without locking anyone out is usually the first real task in the project.

  • Two ways in. Bulk import, or gradual migration where users move across as they log in.
  • No downtime. Your applications keep running while it happens.
  • The real work. Password hashing, duplicate accounts, and profile data that never matched across systems.

We go through your existing user data with you and plan the migration around what we find.

Image of Auth0 user migration

How we help you with Auth0

Cloudworks helps your organization design, implement, and manage Auth0 as part of a broader identity strategy, across customer identity, loyalty, and AI-driven access needs.

Strategy and architecture

We map your current setup, define priorities, and design an Auth0 architecture that fits the applications and brands you actually have.

 

Read more

Implementation and integrations

We configure Auth0, connect your applications and identity sources, and build the login experience your customers meet.

 

Read more

Managed Services and improvements

We operate, support, and keep developing your Auth0 environment, so it keeps up as new services and requirements arrive.

 

Read more

Hands-on Auth0 expertise

Cloudworks is specialized in identity and security, and we help you handle all the details that shape a customer identity project, from account linking and migration planning to GDPR and Nordic sign-in requirements.

Our consultants are based across Norway, Denmark, Sweden, and Finland, and support your solution from architecture to daily operations. Many customers also choose to purchase licenses through Cloudworks, making procurement and vendor management simpler.

Three Cloudworks consultants discuss Auth0 in Cloudworks' office

Illustration of a person booking a meetingBook a meeting

Want to learn more about Auth0 by Okta? Schedule a meeting at a time that works for you.

 

Auth0 logo

For further information see auth0.com

Cloudworks Group AS

Cloudworks Norway
Cloudworks AS
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kontakt@cloudworks.no